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Always Sunny S4 DVD Campaign

Client: Fox Home Entertainment
Year: 2009

>> Launch Site

We churned out these Always Sunny in Philadelphia rich media banners for the Season 4 release to DVD. To make the banners more dynamic, we incorporated this little-known-thing (at the time) called Twitter and streamed live tweets using #sunnyfx.

Knowing the show, and knowing the risky business of live, crowd-sourced content, we created a custom profanity filter for the stream. The flash banners were a hub for Always Sunny MP3s, wallpaper downloads and video clips, and captured the show's downright hilarious vibe.
Always Sunny S4 DVD Campaign
Published:

Always Sunny S4 DVD Campaign

We churned out these Always Sunny in Philadelphia rich media banners for the Season 4 release to DVD. To make the banners more dynamic, we incorp Read More

Published:

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